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OIA (UK) Board:

Andrew Denton



Andrew Denton has been working in the outdoors since 1984, starting his career in outdoor education and then moving on to a series of senior management & ownership roles in businesses such as Rohan, Mountain Equipment, Sprayway, the Outdoor Sports Company and now climbing walls. He is best known as the modern founder and co-owner of the international technical brand Mountain Equipment where he worked for 17 years and then sold in 2003 - OIA CEO since August 2011.

Robert Louden MBE

OIA Chairman

Robert is Director General of The Camping and Caravanning Club.  Robert joined the Club 18 years ago as Director of Administration, before becoming Director of Operations to focus on delivery of products and services to members.  Following a period as Deputy Director General he became Director General in 2007 and was awarded the MBE in the 2013 Queen's Birthday Honours List for services to the Outdoor Recreation Industry.

Robert has been on the Board since March 2012, and Chairman since March 2016.


Joanne Black

Vice Chairperson

Craghoppers Buying Director and MD for Retail - joined the OIA Board in November 2015.


Lee Bagnall

CEO of JD Sports Outdoor Division and Managing Director for 170 store Blacks Outdoor Retail Group - joined the OIA Board in June 2016.


Mark Brigham

Marketing Director of Ellis Brigham - joined the OIA Board in March 2015.


Jackie Bryson

Jackie Bryson is the CEO of the Mountain Training Trust and Plas y Brenin, Sport England's national centre for mountain sports in Snowdonia. She is also a board member of SportNI, the public body responsible for the development of sport in Northern Ireland.

Hamish Dunn

Brand Director at Mountain Equipment - joined the OIA Board in March 2013.


Anthony Greasby

Anthony started Countryside Ski & Climb in 1978 and has built the company into one of the UK’s premier independent retailers. He has particularly strong skills relevant to independent outdoor retailers in the IT, purchasing, logistics and business strategy fields - OIA Board member since March 2011.


Richard Leedham

Richard is the Brand President for British outdoor brand Berghaus. He has been with the company for over 15 years, and a member of the OIA Board since January 2013.


Stephen Newlands

Stephen has been Managing Director of AMG Group since October 2002 - OIA Board member since September 2011 and OIA Chairman from March 2013 to March 2016.


Greg Nieuwenhuys

Greg Nieuwenhuys recently became CEO of Outdoor and Cycle Concepts (OC&C), which comprises Snow+Rock, Runners Need, Cycle Surgery, and Cotswold Outdoor - he joined the OIA Board in July 2016.


Corry Taylor

Corry Taylor is Managing Director of Bradshaw Taylor Ltd, a specialist distributor of brands to the Outdoor, Ski and Country markets in the UK and Europe - Corry was OIA Chairman for 2 years (until March 2013).


OIA (UK) Ambassadors:

Nick Anderson


UK Sales Agent for twenty years in the Outdoor Trade; ten years in Scotland with Berghaus then Mountain Equipment before moving South in 2002 and working with Haglöfs for three years before settling with Snugpak, Reusch, Boblbe-e, 9Point9, Komperdell and SkiA. Two years spent working as the de facto Country Manager for the French brand Millet.

Outdoor interests include mountaineering, telemark skiing, adventure racing, swimming, running and cycling.